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Americans are projected to spend $700M on Halloween costumes for their pets. Here are this year's most popular getups.

Ollie used National Retail Federation data to examine the most popular pet costumes of 2024 and explore pets' increasing role in Halloween.

Colleen Kilday, Data Work By Emma Rubin
Posted 10/31/24

Ollie used National Retail Federation data to examine the most popular pet costumes of 2024 and explore pets' increasing role in Halloween.

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