KQTR-FM,93.9. The Horse, Purcell
In 2012, Purcell City Manager Dale Bunn learned that the FCC was taking applications for low power (LP) FM radio stations. LP stations cover an area about the size of Purcell. A local radio station can provide emergency broadcasts, promote special events, and create a feeling of community.
In December 2014 the FCC approved the license for the station in Purcell. The station antenna is on the tower adjacent to City Hall. Broadcast approval was given in June of 2015. By first quarter of 2016 KQTR-FM was on-air.
The station is categorized as Public Radio. No advertising is sold. That makes for an appealing broadcast of uninterrupted entertainment.
Classic Rock is a station format that Bunn knows something about, but to tell that story can be saved for another time. The station is automated, there is no live disc jockey, but some special programming has been done. During the pandemic the station was offered for free use by churches that asked about the possibility. A couple of City Council meetings were broadcast when seat spacing was difficult.
KQTR-FM needs more attention in order to develop its potential. Bunn has little time to be creative with the station right now. His first priority is to support the City staff in doing their best to serve the citizens.
However, it is time to get the word out and attract listeners who want to be aware of things to enjoy in Purcell. Listen for promotions of Chamber events, Lights From the Heart, Independence Day Fireworks, Memorial Day and more.
The Classic Rock playlist is about 3,500, with songs being added and edited out. Artists include Led Zepellin, John Hiatt, Collective Soul, Elvis Costello, Bruce Springsteen, Boz Skaggs, Buddy Guy, Eric Clapton, Foo Fighters, Heart, Beth Hart, Joe Bonamassa, Kenny Wayne Shepherd and many more.
Catch local Americana artist, Purcell’s own Parker Millsap, he’s not classic rock, but he plays well about everywhere with his unique style.
The branding is “KQTR-FM, the Horse. 93.9 FM in Purcell.” The “Quarter Horse Capital of the World” registered trademark for Purcell is supported by the call letters KQTR that were claimed when searching for what to call the station. Bumper stickers have recently been produced and will be available at the front desk of City Hall.
Send your comments about the station to KQTR@purcellok.gov. Dale will appreciate hearing from listeners and he will try to respond.
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